Consumers and diners are becoming more and more conscious of what goes into their bodies. Responsible food choices are evident in our day to day life. Tea has been seen to have many health benefits and people are catching on. The marked decline in sales of soft drinks, energy drinks and the like has resulting in the incline of tea sales in all forms!
Loose leaf, fresh fruit tea, cheese tea, iced tea, bottled tea, milk tea, sparkling tea, bubble tea, tea-infused cocktails, tea meat-rubs, tea desserts; you have probably seen at least one of these this year!
Consumers love unique and “Instagram-able” opportunities, rather than a retail affair. The versatility that is tea, offers this experience. The possibilities a restaurant can create with tea are endless. It comes in all flavours, textures and types. You can create savoury and sweet. There is no wonder why this trend is such a popular one!
Herbal teas provide relief and preventive methods for many things. Got an issue? There is a tea for that. Wellness is a large factor in today’s society and tea delivers vitamins and antioxidants in a versatile form. Tea goes hand in hand with the new wave of living. Consumers love transparency in their products combined with freshness and healthy qualities. The healthy properties and various drinking methods distribute means for all people to enjoy this tea craze.
Tea is not a new thing, but the way in which it has expanded globally is considerable. Tea has been popular in Asian countries for centuries. You walk into a shop, you are given tea, the lines for bubble teas and the like are long, tea houses are everywhere and tea is served with all meals. Australia is adopting many of these traditional and modern Asian customs.
The innovation around tea is infinite. Tea has become more of a statement among the younger generation. Tea pots are home décor, tea cups as lighting, tea in the yoga studio and the hairdressers; tea is everywhere! Tea is creating more job opportunities for individuals and many young Australia’s are opting for small businesses in the tea sector.
Comprehensive tea menus matched with tea sommeliers are the way of the future. 